During the workshopping phase of this design, I collaborated with Never Alone Recovery to set objectives for the banner’s layout and to establish the client’s communication goals for the design. Part of this involved gaining a better understanding of the client’s mission, target audience, and key messaging priorities. Through in-depth discussions and feedback sessions, I made a plan to create a strong visual impact, providing essential information, and fostering brand recognition for Never Alone Recovery.
With the main goals in mind, I started workshopping with wireframes to find an effective layout that could capture the attention of passersby and then guide their attention in the most logical manner. Information hierarchy played a crucial role in ensuring that the most important details were prominently featured and easily digestible. My goal was to strategically organize the content, placing key messaging elements, contact information, and website details in prominent positions to facilitate quick and memorable access for viewers. The hierarchy was carefully crafted to maintain a balance between providing necessary information and avoiding overwhelming the audience with excessive details. Throughout this process, I iteratively refined the design with frequent input from the Never Alone Recovery to ensure that the banner aligned with the brand’s identity and objectives. Their valuable insights and feedback were invaluable in shaping the final design, creating a visually appealing and informative banner that effectively conveyed the organization’s mission while maintaining a professional and cohesive presence. The workshopping process was a chance to work with the client more closely in fine-tuning the design for maximum impact and engagement. By considering the target audience’s perspective and focusing on clear and concise communication, I was able to come up with a banner design that effectively conveyed Never Alone Recovery’s message and generated interest among event attendees.
With the main goals in mind, I started workshopping with wireframes to find an effective layout that could capture the attention of passersby and then guide their attention in the most logical manner. Information hierarchy played a crucial role in ensuring that the most important details were prominently featured and easily digestible. My goal was to strategically organize the content, placing key messaging elements, contact information, and website details in prominent positions to facilitate quick and memorable access for viewers. The hierarchy was carefully crafted to maintain a balance between providing necessary information and avoiding overwhelming the audience with excessive details. Throughout this process, I iteratively refined the design with frequent input from the Never Alone Recovery to ensure that the banner aligned with the brand’s identity and objectives. Their valuable insights and feedback were invaluable in shaping the final design, creating a visually appealing and informative banner that effectively conveyed the organization’s mission while maintaining a professional and cohesive presence. The workshopping process was a chance to work with the client more closely in fine-tuning the design for maximum impact and engagement. By considering the target audience’s perspective and focusing on clear and concise communication, I was able to come up with a banner design that effectively conveyed Never Alone Recovery’s message and generated interest among event attendees.
Create an attention-grabbing and informative banner for Never Alone Recovery to display at industry conventions and live events, informing observers of the company’s mission and services.
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