Design Experience
My Experience
Bringing over a decade of design excellence, innovation, and leadership.
2011
to Present
Lead Designer
Dane O'Leary Media
Built an independent design studio delivering UX/product, web, and brand design for 40+ clients across SaaS, tech, non-profit, and healthcare.
Led end-to-end design engagements from discovery through implementation, specializing in responsive design, WCAG 2.2 AA accessibility, conversion optimization, and design systems.
Identified and eliminated usability and accessibility barriers through heuristic and analytics-based audits, translating findings into redesigns that measurably improved user performance.
2020
to 2025
Lead UX / Visual Designer
Alan & Company
Led end-to-end design across a 7+ brand portfolio spanning research, ideation, prototyping, iteration, and multi-channel delivery.
Defined and governed brand systems (typography, color, interaction, imagery) used consistently across product, marketing, and social channels.
Built a research-driven UX framework combining analytics, behavioral psychology, friction mapping, and moderated testing, reducing clinical-trial participant acquisition costs by $290 per user.
2021
to 2022
UX Designer
Virtus Media Group
Owned core UX workstreams for three IT and fintech products, including a consolidated member dashboard for mobile and desktop.
Designed and validated wireframes and prototypes for a unified member portal, reducing support tickets by >50% and doubling NPS (3.4 → 6.8).
Built component-based UI patterns and detailed Figma handoff documentation, improving developer handoff accuracy and reducing turnaround by ~30%.
2019
to 2020
Lead Designer
Alan & Company
Led a user-centered digital rebrand and responsive website overhaul that increased social engagement 6× and lifted organic visibility 1.7×.
Unified visual identity, interaction design, and content strategy into scalable brand guidelines improving conversion and perception across digital touchpoints.
2019
Brand Strategist
Alan & Company
Led a user-centered digital rebrand and responsive website overhaul that increased social engagement 6× and lifted organic visibility 1.7×.
Unified visual identity, interaction design, and content strategy into scalable brand guidelines improving conversion and perception across digital touchpoints.
My Qualifications & Achievements
Project Management Professional
(In Progress)
Project Management Institute
UX Design
Archaeology
Master of Science
University of Mississippi
Graphic Design & Psychology
Bachelor of Arts
Shepherd University
Core Competencies Defining My Work
Great design is more than aesthetics—it’s strategy, psychology, and storytelling combined.
With over 15 years of experience, I’ve honed a diverse skill set that bridges branding, UX/UI, and digital innovation. Here are the core competencies that drive my work and help brands create meaningful, lasting connections.
Brand Strategy & Identity
Crafting compelling, scalable brand systems that define a company’s voice, values, and visual identity.
UX/UI Design & Accessibility
My web designs prioritize usability and engagement.
Web Design & Front-End Collaboration
I create intuitive interfaces that enhance user satisfaction.
Creative Leadership & Team Development
I craft compelling brand narratives through design.
Visual Communication & Storytelling
My web designs prioritize usability and engagement.
Design Systems & Scalable Frameworks
I create intuitive interfaces that enhance user satisfaction.
Download My Résumé Today
Explore my experience and skills in greater detail by downloading my résumé.