About
Dane O'Leary, MS, PMPc
I help brands reach the right audiences through powerful, authentic storytelling.
About Dane
Profile
I am a forward-thinking Creative Director with over 15 years of expertise in conceptualizing products, building brands, developing campaigns, and enhancing user experiences.
This journey has taken me through roles — Senior Brand Strategist, Associate Creative Director, Principal UX Designer — at dynamic companies like Alan & Company, Virtus Media, and Stodzy Internet Marketing, merging my skill in visual communication and design with my experience in strategic brand development and product marketing.
By nature, I am a storyteller and problem solver, dedicated to pushing the boundaries of the user experience (UX). I am passionate about leveraging emerging technologies like generative AI (genAI) to revolutionize creative pipelines and drive results.
As a dynamic leader of high-performing teams, I aim to stay on the cutting edge of branding, visual design, and UX best practices.
My rich academic background extends from graphic design and psychology through journalism and anthropology, which should give some indication as to my holistic approach to creative direction.
I have achieved and delivered remarkable results to my clients, from a 40% increase in brand recognition to industry accolades.
When I'm not in the studio, you might find me indulging my curiosity in physics and cosmology, keeping up with entertainment and gaming news, or participating in professional development workshops as an active member of the AIGA and the Association of Illustrators.
Identifying Key Talents
Developed by Gallup, the CliftonStrengths assessment identifies a person's unique strengths from 34 talent 'themes' divided between four categories, or "domains": Executing, Influencing, Relationship Building, and Strategic Thinking.
Once you've identified your five main CliftonStrengths themes, you can begin to hone your natural talents for personal and professional growth, increase your productivity, promote team engagement, and foster collaboration.
Individualization
People exceptionally talented in the Individualization theme are intrigued with the unique qualities of each person. They have a gift for figuring out how different people can work together productively.
#Relationship Building
Learner
People exceptionally talented in the Learner theme have a great desire to learn and want to continuously improve. The process of learning, rather than the outcome, excites them.
#Strategic Thinking
Analytical
People exceptionally talented in the Analytical theme search for reasons and causes. They have the ability to think about all of the factors that might affect a situation.
#Strategic Thinking
Intellection
People exceptionally talented in the Intellection theme are characterized by their intellectual activity. They are introspective and appreciate intellectual discussions.
#Strategic Thinking
Maximizer
People exceptionally talented in the Maximizer theme focus on strengths as a way to stimulate personal and group excellence. They seek to transform something strong into something superb.
#Influencing
identifying Personality type
Enneagram Personality Test
Within the Enneagram framework, nine distinct personality types each offer a unique lens through which individuals perceive the world and act upon their motivations.
Among these types, one resonates most with you, representing your core personality.
Type One
"The Perfectionist"
Idealistic and conscientious, and rooted in a strong sense of right and wrong, Ones prioritize doing things "right" with discipline and determination, forfeiting instant gratification in favor of greater gains down the road. They excel at optimization and streamlining, but they may have difficulty with relaxation and accepting imperfections.
Strengths:
Organized, efficient, hardworking, encourages the growth of others, values fairness, morally driven, independent
How I see the World
The Myers-Briggs Type Indicator
The Myers-Briggs Type Indicator (MBTI) classifies every individual according to four dichotomies:
- Extraversion versus introversion
- Sensing versus intuition
- Thinking versus feeling
- Judging versus perceiving
According to data, Architects (INTJs) are "one of the rarest – and one of the most capable – personality types" due to their rationality and wit. They pride themselves on intellectual individuality and have a knack for knowing when someone is being disingenuous. Architects have also been known to get impatient.
Dynamic Duality
Gemini... in the Workplace?
Your dual-natured Geminis are versatile and adaptable, inherently curious with a thirst for learning. Likely to pick up on connections that others miss, Geminis in the workplace bring innovative, outside-the-box solutions.
Somewhat sociable in nature, Geminis build rapport easily, making them great collaborators and effective at industry events. Geminis inject creativity into every project, staying flexible without losing focus. Known for a dual nature, Gemini excel in roles that require multi-tasking, negotiation, and managing simultaneous projects.
I don't put stock into horoscopes – it's just for fun 😎
